The different fashion styles of London

Day trips to London are a paradise for women who love to shop, and the sheer size of the capital means that it has the scope to cater for all different tastes. Each of the city’s commercial hotspots has its own distinct flavour and fashion sensibilities, so whether you’re a fan of bespoke boutiques or high street favourites, you’re sure to find something to suit your style. Here’s a brief guide to London’s top shopping destinations.

High street shoppers will undoubtedly be au fait with Oxford Street’s selection of familiar brands. Lots of household names have their flagship shops situated on Oxford Street or nearby Regent Street, where you can sometimes find exclusive items that aren’t available at smaller stores – making it well worth braving the crowds.

Grunge girls will have a great time rifling through the racks in Camden Market, which specialises in rock star chic. There are second-hand leather jackets, discount band tees, rockabilly frocks, handmade jewellery and goth make-up galore crammed into Camden’s diverse selection of stalls. Camden is also famed for its delicious street food, so you don’t even have to stop for lunch.

Vintage magpies will find plenty to catch their eye around Portobello Road Market in Notting Hill, where stalls selling antiques and vintage clothing line the pavements. From pillbox hats and petticoats to gorgeous antique jewellery, Portobello Road has all your retro fashion needs covered from head to toe.

Alternatively, for a really high-end shopping experience, head to the celeb-studded streets of Knightsbridge. Most lauded for its big name department stores and exclusive designers, Sloane Street is the place for the extremely stylish to browse.

House of Fraser in London.

Fans of offbeat style should head to East London to get a taste of the weird and wonderful independent outlets in Spitalfields, Shoreditch and the exceptionally trendy Brick Lane. Sellers of handmade jewellery and clothes are dotted between excellent curry houses, chic cafés and dramatic pavement art.

Wherever you go shopping in London, get the most out of your trip with the American Express Gold Card. There’s no preset spending limit and no interest charges, so you’re free to shop ’til you drop – just clear your balance in full each month. The Gold Card from American Express also gives you the opportunity to earn exclusive membership reward points as you spend, which can be redeemed for a variety of brilliant treats and experiences.